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Privacy Policy

Effective Date: 1st May 2024

At Property Insights (propertyinsights.co.uk), we are committed to protecting your privacy and handling your personal data responsibly. This Privacy Policy outlines how we collect, use, store, and protect your personal information in accordance with UK data protection laws, including the UK GDPR and the Data Protection Act 2018.

1. Who We Are

Property Insights ("we", "our", or "us") is a UK-based business offering property data insights and tools to users via our website, propertyinsights.co.uk.

2. What Information We Collect

We collect and process the following personal information:

  • Name
  • Email address
  • Payment-related information (processed via Stripe)
  • IP address and usage data (via cookies and analytics)

3. How We Collect Your Data

We collect your data in the following ways:

  • When you sign up or create an account
  • When you submit a form on our website
  • Through the use of cookies and similar tracking technologies
  • Through analytics platforms
  • When you subscribe to our newsletters or updates
  • When you make a payment via our third-party provider (Stripe)

4. How We Use Your Information

We use your information to:

  • Provide access to our services and tools
  • Process payments securely
  • Send newsletters and marketing communications (with your consent)
  • Monitor usage and performance via analytics
  • Maintain and improve our website and user experience

5. Legal Basis for Processing

We process your personal data under the following legal bases:

  • Consent – when you opt in to receive marketing or newsletters
  • Contractual necessity – to provide services you've paid for
  • Legitimate interest – for analytics and performance improvements
  • Legal obligation – to comply with UK legal and financial regulations

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

  • Analyse site traffic and performance
  • Understand user behaviour
  • Improve your browsing experience

You can manage your cookie preferences through your browser settings.

7. Third-Party Services

We use trusted third-party services to help us run our business, including:

  • Stripe (payment processing)
  • CRM platforms and email marketing tools
  • Analytics providers (e.g., Google Analytics)
  • Hosting and database services

These providers may process your data on our behalf in accordance with data protection laws and contractual obligations.

8. Data Security

We take appropriate technical and organisational measures to secure your data, including:

  • SSL encryption
  • User authentication and protected API endpoints
  • Secure payment processing via Stripe
  • Account access only after payment

9. Your Rights

As a UK resident, you have the right to:

  • Access your personal data
  • Rectify inaccurate data
  • Erase your data (the "right to be forgotten")
  • Restrict or object to processing
  • Data portability
  • Withdraw consent at any time (for marketing)

You can manage your information or request deletion via your profile page, or by contacting us.

10. Contacting Us

For privacy concerns or to exercise your rights, please visit our contact page.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.